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    See how SAP Emarsys helps marketers deliver AI-powered personalized omnichannel engagement that deliver business outcomes.

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    See how the SAP Emarsys customer engagement platform helps marketers in a range of industries deliver personalized, 1:1 experiences that deliver measurable results.

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    Why SAP Emarsys

    Our mission is to reimagine what’s possible for marketers by delivering AI-infused solutions that delight customers and achieve phenomenal business results.

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Black Friday Cyber Monday Countdown Calendar: Your Play-by-Play Guide to Crushing the Holiday Season

September 10, 2025
Actionable Insights, Guides
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Steve Henderson Head of Deliverability

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The New Rules of Loyalty: How SAP Customers Are Innovating Their Way to Lasting Connections Blog Featured En Loyalty New Rules
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Black Friday Cyber Monday Countdown Calendar: Your Play-by-Play Guide to Crushing the Holiday Season Blog Featured En Bfcm
Actionable Insights, Guides
Multichannel Marketing in 2025: What it is, Why it Matters, and How to Master it Blog Featured En Multichannel Marketing
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17+ Omnichannel Retail Statistics Marketers Need to Know in 2026 Blog Featured En Retail Statistics
Guides
Rewriting the Inbox: How AI Is Reshaping Email Engagement Blog Featured En Rewriting Inbox
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Choosing the Right SMS Automation Solution: 6 Features Every Brand Needs Blog Featured En Automation Solution
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Improving Email Engagement Rates in 2025: What Still Works (+ What Doesn’t) Blog Featured En Email Engagement Rates
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SAP Emarsys Q3 2025 Product Release Blog Featured En Pr25 Q3
Behind the Tech, General
27 Direct-to-Consumer (DTC) Statistics Every Marketer Should Know Blog Featured En Dtc Statistics
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8 CPG Marketing Trends to Watch in 2026 Blog Featured En Marketing Trends
Actionable Insights
All General Thought Leadership How to Customer Stories Behind the Tech Guides

A (Brief) History of Spam Filtering and Deliverability

December 19, 2013
Thought Leadership
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Lindsay Tjepkema Marketing Director, Americas Emarsys

How to Implement a Successful Marketing Automation Strategy

October 16, 2013
General, Thought Leadership
Jen Murray Lead Nurturing Manager, Emarsys

The Right Message to the Right Person, at the Right Time

September 12, 2013
General, How to
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SAP Emarsys An SAP Company

Omnichannel Marketing vs. Multichannel Marketing: What’s the Difference?

September 6, 2013
How to
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Alex Timlin SVP Verticals, Emarsys

Welcome to the new GMail Inbox – Lauri Kurki

July 22, 2013
How to
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Lindsay Tjepkema Marketing Director, Americas Emarsys

B2B vs B2C in Marketing Automation

June 24, 2013
General, How to
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Lindsay Tjepkema Marketing Director, Americas Emarsys

10 Recommendations for Abandoned Cart Emails

June 21, 2013
General, How to
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SAP Emarsys An SAP Company

Here’s Why You Should Use a Recommendation Engine

March 25, 2013
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Ohad Hecht CEO

Accreditation logo 5

February 25, 2013
General
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SAP Emarsys An SAP Company
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  • Platform
    • Explore Platform
  • Key Capabilities
    • AI Marketing
    • Personalization
    • Customer Data
    • Marketing Automation
    • Omnichannel Marketing
    • Customer Loyalty
    • Strategies and Tactics
    • Reporting and Analytics
    • Technology Integrations
    • CPG Solutions Tour
  • Channels
    • Email
    • Web
    • Digital Ads
    • SMS
    • Mobile Wallet
    • Mobile App
    • Conversational Messaging
    • Direct Mail
    • In Store
    • Call Center
  • Solutions
    • Explore Solutions
    • Retail
    • E-commerce
    • Consumer Products
    • Travel and Hospitality
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