Product Release

Engage Anyone, Personalize Everywhere, Reach Everyone

The Empowered Marketers Path To

Omnichannel Engagement

We’re all about bringing more power to you — the marketer. One of the ways we do that is through constant innovation. With our latest features and product enhancements, you can strengthen campaign execution, adapt with speed and agility to meet ever-changing market demands, and make data-driven decisions based on proven guidance.

What’s New!

Training Video

Integration: Commerce Plug-in and Account Engagement

Connect Emarsys with SAP Commerce faster than ever to activate tactics like abandon cart. With our SAP Sales Cloud integration, Emarsys users can collaborate with sales teams to nurture contacts using branded, automated omnichannel journeys that accelerate deal velocity to grow lifetime value.

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Training Video

Consumer Product Tactics  

Drive acquisition, retention, loyalty, and revenue with proven, industry-specific new tactics such as brand survey, product registration, warranty expiration, and more.

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Training Video

Automation Center and Personalization Enhancements

Improve workflows, enhance the customer experience, reduce errors across your team, and easily validate campaign personalization rules.

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Training Video

Self-Serve Value Measurement

Determine the impact of automation programs that measure AOV, website visits, purchases made, and more.

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Training Video

The Marketer’s Experience

Get to work faster with new features that include SSO login, localized in-platform languages to enable your global team, and an updated Emarsys design (coming soon).

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Blog post

Real-Time Web Personalization

Respond to customer behavior in real time with personalized experiences and content on web to maximize conversion and revenue.

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Coming Soon: New Features in Pilot

We’re excited to announce the following features into pilot.

In-App Personalization

Personalize in-app content with contact, voucher or event data.

Audience Reporting

View, analyze and compare audience-related data for segmentation and campaign optimization.

Unified Product Personalization

Personalize product recommendations based on recent browsing activity and purchase history.

Mobile Wallet

Launch campaigns with wallet passes such as voucher, coupons, loyalty cards, and event tickets.

Conversational Channels

Engage customers on their preferred chat channel like WhatsApp.

Enhanced CDP Integration

Collect and synchronize consumer identity, subscription, and preference management.

Become a Product Pioneer

Influence and preview new features before they are generally available. Collaborate with product teams and peers to shape the future of the Emarsys solution.

Get Involved Now!