Bring together data sources across your business and activate them across every channel — personalizing every interaction.
Artificial Intelligence Marketing Platform
Deliver innovative AI marketing automation across every channel in real-time
Access AI powered processes that allow you to predict, automate, and personalize every customer interaction.
Build, launch and scale omnichannel engagements with predictive intelligence
Enhance customer experience by building personalized customer journeys that use a combination of automation and AI to drive conversion and lifetime value.
Build customer segments
powered by AI
Target customers across the lifecycle with AI segments generated by Emarsys machine learning algorithms. Use and combine AI segments to engage customers based on their behaviors or predicted affinities. Target offers based on lifecycle stage, engagement propensity, even estimated spend, such as first-time buyers likely to make a repeat purchase with high value.
Drive conversion and revenue with personalized product recommendations
Our AI Marketing Platform combines historical and real-time data to build a true view of every customer. Using visual affinity, channels, and purchase predictions, Emarsys recommends products tailored to each individual customer, while maintaining consistency across multiple channels from email to web to mobile.
Access over 20 pre-built tactics powered by AI
Whether you’re looking to drive acquisition, conversion or retention, our AI Marketing Platform comes with a host of ready-to-use tactics that align to business outcomes. Deploy sophisticated campaigns, such as Abandoned Browse, Post-purchase Cross/Up-sell, Winback and more, that use AI segments to define audiences and drive channel selection based on a customer’s likelihood to engage in a given channel.
See our AI Marketing Platform
in just 3 minutes
Unlock AI for email marketing
Use generative AI in your email marketing to tailor and personalize email subject lines. Automate content personalization based on your customers’ engagement levels, lifecycle stages, or predicted interactions. Improve open rates by using Send Time Optimization to stagger email campaign launches over 24 hours so that each email is sent at a time that recipients are most likely to engage.
Harness the power of AI for mobile marketing
Remove the friction from user journeys with automated, AI-powered push, in-app, and inbox messages. Optimize mobile engagement by targeting mobile-first customers with personalized content and recommendations across lifecycle engagements. Drive account creation, recover abandoned carts, win back inactive users, and provide order updates with notifications automated to send in real time when triggered by key user behaviors.
Personalize content for individual customers using AI for Web
Our AI marketing platform allows marketers to personalize web content based on web behavior and engagement in real-time. Increase acquisition and first purchase by building AI-powered automations that display recommended products or offers based on clicks and browsing behavior to deliver consistent, personalized engagements that help customers find what they need, faster.
Hear it from our customers
Improving Revenue through AI-Powered Omnichannel Customer Engagement
“Emarsys helped us join the dots across an increasingly complex customer journey with touchpoints from stores to website to customer service interactions. Implementing AI was a perfect fit for our retention and reactivation activities. AI was able to predict where people were churning or defecting at a 1:1 level, and this allowed us to send campaigns based on customers’ individual life cycle.”
Preventing Customer Churn by Using Actionable AI
“What AI did was to tell us when to communicate with those people. [And] having a 1:1 conversation, having that freedom of actually reaching customers in that really great moment in time… has delivered us a lot more revenue.”
Increasing Automated Email Revenue by 900% Through AI Personalization
““Using a one-size-fits-all strategy for all of our customers resulted in a loss of engagement and interest in our marketing communication. The simple truth was that this lower engagement was hurting our revenue.””
Learn more about how AI Marketing fits into our wider customer engagement platform
Enrich customer data and segments with AI-driven insights and turn insights into action by personalizing across any of your channels.
Execute simple, single-channel campaigns, or create sophisticated, cross-channel journeys at scale.
Deliver consistent, relevant messaging across email, web, mobile, ads, and more — engaging customers wherever they are.
Segment contacts by lifecycle, deploy specific tactics to accelerate customers from first purchase to loyalty, and view lifecycle reporting — all from within a single platform.
Use AI to predict campaign performance, measure customer outcomes, and optimize to maximize engagement across channels — without the need for a dedicated data team.
Align your strategy to pre-built tactics — best practice, fully customizable journeys built within the platform — that are ready to deploy.
Accelerate business outcomes with world-class integrated solutions to unify data, personalize campaigns and drive growth.
Why is the Emarsys AI Marketing Platform trusted by 1500+ companies worldwide?
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