Guides Archives | SAP Emarsys

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Platform Overview

See how SAP Emarsys helps marketers deliver AI-powered personalized omnichannel engagement that deliver business outcomes.
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  - Email
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  - SMS
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  - Mobile App
  - Conversational Messaging
  - Direct Mail
  - In-Store
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See how the SAP Emarsys customer engagement platform helps marketers in a range of industries deliver personalized, 1:1 experiences that deliver measurable results.
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Why SAP Emarsys

Our mission is to reimagine what’s possible for marketers by delivering AI-infused solutions that delight customers and achieve phenomenal business results.
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See how SAP Emarsys connects with Technology and Expert Solutions Partners to unlock additional value, revenue streams, scalability and innovation.
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What Is Personalized Marketing?

January 14, 2025

Guides

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Kirk Donlan Product Marketing Manager

What is E-Commerce Marketing? Strategies & Tips to Drive Online Sales

October 17, 2024

Guides

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Kirk Donlan Product Marketing Manager

Multichannel vs Omnichannel: What is the Difference?

October 14, 2024

Guides

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Kirk Donlan Product Marketing Manager

How to Increase Customer Loyalty and Retention

September 30, 2024

Guides, How to, Thought Leadership

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Kirk Donlan Product Marketing Manager

12 Types of Email Marketing Campaigns That Drive Results (+ Examples)

July 22, 2024

Guides

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Kirk Donlan Product Marketing Manager

3 Innovative Ways to Leverage Gamification in Your Digital Marketing (with Odicci)

May 3, 2024

Guides, How to

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Dakota Davis Head of Global Content, SAP Emarsys

Customer Retention and Loyalty: Key Differences and Strategies in 2024

January 17, 2024

Guides

20240110 Customer Retention Loyalty In 2024 Feature Image 1100x580px V1

Dakota Davis Head of Global Content, SAP Emarsys

Top 8 Customer Engagement Metrics and How to Track Them

January 16, 2024

Guides, How to

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Dakota Davis Head of Global Content, SAP Emarsys