Blog - SAP Engagement Cloud

What is B2C Marketing? Definition, Challenges & Trends

May 4, 2026

General, How to

Blog Featured En B2c

Stephanie Dymott Senior Product Marketing Manager (AI Strategy and GTM)

All General Thought Leadership How to Customer Stories Behind the Tech Guides

24 Customer Engagement Statistics Your Business Can’t Ignore in 2026

March 9, 2026

Actionable Insights

Blog Featured Customer Statistics

Ellie Quacquarelli Strategic Consultant

Your Customers Think You Don’t Get Them. Here’s What the Data Says:

March 4, 2026

Actionable Insights

Blog Featured Retail Blind Spots

Matthew Gardner Retail Industry Executive Advisor

Mobile Gamification: A Game-Changer for Customer Engagement

March 3, 2026

Innovative Perspectives

Mobile Gamification feature image

Abby Alexander Campaign Specialist

Marketing Ridealong: Studio Anneloes Scales Personalized Customer Engagement

February 27, 2026

Customer Stories

Blog Featured En Anneloes

Ellie Quacquarelli Strategic Consultant

Email Automation Solution Checklist: 30 Questions to Ask New Vendors in 2026

February 25, 2026

Guides

Blog Featured En 30 Questions

Steve Henderson Head of Deliverability

SAP Engagement Cloud Q1 2026 Release

February 19, 2026

Behind the Tech, General

Blog Social En Pr26 Q1

Stefan Wenzel CPO at SAP Engagement Cloud

From SAP Emarsys to SAP Engagement Cloud: Powering the Next Era of Engagement

February 17, 2026

Behind the Tech, General

Blog Featured Social Engagement Cloud En

Sara Richter CMO

How to Implement Email Automation: Your Step-by-Step Guide

February 11, 2026

How to

Blog Featured En Email Automation

Ellie Quacquarelli Strategic Consultant

We Did It Again: SAP Recognized as a Leader in the 2026 Gartner® Magic Quadrant™ for Personalization Engines

February 5, 2026

Insights, Thought Leadership

Blog feature image 2026 Gartner Magic Quadrant for Personalization Engines

Sara Richter CMO