The Future of Engagement is Here—And It’s Not Adobe.
Marketers don’t have time for complex tools, siloed workflows, or support that falls short. If Adobe Campaign feels slow and frustrating, you’re not alone. SAP Engagement Cloud is faster, simpler, and built for marketers—so you can launch personalized campaigns in days, not months.
The SAP Engagement Cloud Customer Engagement Solution trusted by leading brands and innovative marketers across the globe
3 reasons to make the switch
Solution complexity
- Forced to migrate or buy multiple licenses just to get basic functionality
- Losing time and momentum juggling disconnected solutions
- Struggling to realize full value from complex systems
- aying for features you’ll never use—or can’t find
Fragmented data
- Your marketers are stuck waiting on IT for basic tasks like building segments
- Omnichannel personalization is impossible when your data lives in silos
- You’ve been told your data can’t leave Adobe—don’t believe it
- What was sold as a single solution turned out to be a maze of products and integrations
Set up & support pains
- Launches are delayed due to complicated, drawn-out implementations
- Overspending on excessive support just to keep campaigns running
- Struggle to juggle multiple support teams and waiting for responses
- You depend on Adobe personnel for customizations, limiting your marketing agility
Why Leading Brands Are Replacing Adobe with SAP Engagement Cloud
Adobe users are realizing it’s time for a change. They’re tired of complex migrations, fragmented personalization, and costly tech they barely use.
Single, unified solution purpose built for marketers
Build, launch, and scale AI-powered personalized omnichannel engagements without having to purchase multiple solutions.
Simplified, marketer-friendly UI is easy to learn with less learning curve.
Quickly create and execute sophisticated 1:1 cross-channel automations without having to move between solutions.
We build our intelligence and analytics natively on SAP Engagement Cloud so you can easily make data-driven decisions to guide your strategy.
Easily connected data and channels
No more data silos! Easily connect data and channels to provide seamless 1:1 customer experiences across all touchpoints.
Adopt new channels with ease without relying on IT so you can unlock new revenue streams faster.
Have all your data in one place and execute use cases with data from any source.
Create dynamic content for critical segments like product or category affinities, all without the need to bring in technical IT support
Smooth implementation and dedicated support
Our dedicated onboarding teams, trusted certified partners, and 24/7 regional support ensure an easy, smooth implementation.
Onboard data faster with a composable infrastructure to streamline implementation and get you up and running quickly.
We have dedicated Customer Success Managers for every client to help you get the most out of SAP Engagement Cloud.
Our passionate SAP Engagement Cloud product team that owns the end-to-end solution development and innovation.
What users say about Adobe Campaign
A system that should work well, but doesn’t…
Adobe customer support is horrible — there is very little training available online for new users, and the ticketing system is not very good for fast solutions. I wish there was a chat option or something of that nature for quicker turnarounds in getting the help that I need.
'Promises never delivered…'
Adobe's ‘gold’ implementation partner messed-up our IP warming, the Adobe modules don't link together well, the promised segmentation didn't work — even Abandoned Basket failed consistently for 2 years!
"Unnecessarily complicated and temperamental…"
Much like Apple, Adobe wants total indoctrination from its clients. Thousands of paid consulting hours evaporate in a few weeks, and usually the results are ‘upgrade to (significantly more expensive) [solution], buy this add-on, buy this other add-on’...

