Power Up Your
Omnichannel Marketing Strategy
Convert more shoppers, more often,
at higher value
Omnichannel Marketing for Better Relationships, Retention, and Revenue
Customer loyalty isn’t just points and prizes — it’s about developing meaningful relationships with customers so they choose your brand again and again. But to create long-lasting relationships and build the true customer loyalty that increases CLTV, drives revenue, and accelerates business outcomes, you need personalized, omnichannel marketing.
See how Emarsys empowers customers at Gibson Guitars
The Omnichannel Guide to Retention & Loyalty
This guide offers a fresh approach to customer loyalty, exploring the evolution of loyalty types, essential components of an omnichannel strategy, customer journey mapping, and effective segmentation techniques, featuring real-world success stories from brands like Levi’s, AO, and Petco to inspire new loyalty and retention strategies.
AI in Retail Report
This report explores the alignment between consumer attitudes and marketer ambitions regarding AI in retail, offering insights into how AI can address industry challenges, enhance personalization, and drive customer engagement, while emphasizing the importance of transparency and ethical data use.
Consumer Products Omnichannel Guide
This guide explores the current trends and challenges facing consumer product brands, and lays out tactics and best practices for building direct engagement that is highly personalized and relevant, using omnichannel strategies to reach consumers where they are.
Customer Loyalty Index 2024
For a fourth consecutive year, SAP Emarsys surveyed respondents across the US to learn what today’s customers currently think and feel about loyalty, and how brands can earn their long-term loyalty in 2024 and beyond.