Hero Automation

Marketing Automation CRM

Our omnichannel marketing automation platform integrates with third-party CRM systems, allowing marketers to build, launch, and scale omnichannel campaigns that drive business outcomes.

The marketing automation platform trusted by leading brands and innovative
marketers across the globe

01 Crm Data Power Campaigns With Sales Cloud Crm Data

Power campaigns with Sales Cloud CRM data

The native Account Engagement add-on for the SAP Emarsys allows you to access contact data from SAP Sales Cloud for segmentation, automation, and personalization. Marketers build campaigns in SAP Emarsys, while the salesperson reviews and approves content directly in SAP Sales Cloud, keeping their focus on client engagement.

02 Automation Orchestrate Cross Channel Campaigns At Scale

Orchestrate omnichannel campaigns at scale

With SAP Emarsys, you can get started with native channels and connect with strategic third-party providers to execute sophisticated omnichannel campaigns. Quickly adapt to the changing needs of your business and remove data and execution silos to launch campaigns fast.

03 Automation Reach Customers In The Moments That Matter With Real Time Automated Triggers

Reach customers in the moments that matter with real-time automated triggers

Identify the critical moments in your customer’s journey and respond with the right message. Our Marketing Automation Platform allows you to deploy a range of automations that trigger everything from abandoned cart to post-purchase feedback notifications in real-time.

Engage customers wherever they are

Channel Email

Email

Channel Web

Web

Channel Digital Ads

Digital Ads

Channel Mobile

Mobile

Channel Wallet

Wallet

Channel Conversational Messaging

Conversational Messaging

Channel Sms

SMS

Channel In Store

In-Store

Channel Contact Center

Contact Centre

Channel Direct Mail

Direct mail

See our omnichannel marketing automation capabilities in just 3 min

02 Tech Integrations Advertising Integrations

Deliver next-level automation through our technology integrations

SAP Emarsys connects with third-party CRMs allowing marketers to build automations based on data within those systems. The composability of our platform also means marketers can easily build automated customer journeys across a growing array of channels, from ad networks like Google, TikTok and Criteo, to integrated direct mail, to SMS or conversational messaging apps, just to name a few.

06 Automation Measure Business Impact Across Automated Programs And Campaigns

Measure business impact across automation programs and campaigns

Understand how your team’s marketing activities are impacting growth and revenue with SAP Emarsys’ campaign, audience, store and revenue analytics dashboards.

See our Marketing Automation Platform in action

Meet SAP Emarsys, the AI-powered Marketing Automation Platform that empowers marketers to build, launch, and scale personalized, automated cross-channel campaigns that drive business outcomes.

  • Hands on view of the platform
  • Deep-dive into ready-made tactics
  • Custom setup and integration options
  • Pricing and onboarding unique to your business
Gartner Review

"SAP Emarsys is the Ferrari of the automation platforms"

eCommerce & Omnichannel DTC Regional Director, Cloud, Americas

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Learn more about how personalization fits into our wider Customer Engagement Platform

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Deliver the predictable, profitable outcomes that your business
demands with our omnichannel marketing solution