Retail Talks

PUMA Europe:
Achieving 5X Revenue Growth Within 6 Months by Delivering Relevant Personalization


Learn how PUMA Europe:

  • Experienced a 5x increase of revenue share from email, and open rates of +20-25%
  • Grew their database by 50% within six months
  • Identified more customers and aligned their in-store data with online data using Smart Insights analytics
  • Expanded their audience and increased new newsletter subscriptions 10x using the Web Channel email capture tool 

Join David Witts, CRM Manager at PUMA Europe, and Payal Hindocha, Vertical Product Marketing Manager at Emarsys, for an in-depth look at how this world-renowned sportswear brand accelerated business outcomes through highly relevant, personalized experiences.

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