Marketers work hard, and as a marketer you’ve been through a lot in the past few years. As the economy deals with inflation and is currently “being rebalanced,” the retail marketing challenges feel never-ending. You continue to adapt and adjust as always, putting all your skills and technology to work.
That’s just how marketing is, which is why sometimes it might seem like all your impressive accomplishments go unnoticed… but not on our watch!
We’re inviting you to set aside a little time to join us October 4 – 6 for the Power to the Marketer Festival, where we’ll be raising a toast to you and all that you do.
Why Join Us at the Power to the Marketer Festival?
If you’re going to take time out of your busy schedule, it had better be worthwhile, right? We plan to make every minute count with a flexible and exciting schedule of events.
A Truly Flexible Festival
This will be a hybrid event, with sessions held in person, live online, and available on-demand. You can attend however best fits into your schedule.
Also, don’t worry about getting locked into tracks. You have the freedom to pick and choose which sessions you want to attend!
For in-person events, join us in five locations around the world — we can’t wait to meet you in New York, London, Paris, Berlin, or Sydney!
We’ll be bringing you the brightest minds in marketing from all over, so prepare to get a fresh perspective. In the past years, we’ve heard from experts at Babbel, AirAsia, Home Depot, Instant Brands, Puma, Pizza Hut, and many more. Stay tuned for coming announcements about this year’s speakers.
We’re making it easy to make connections. Connect with fellow retail leaders through our breakout sessions, 1:1 interaction, and live in person. If you’ve been feeling cooped up, this is a great excuse to break loose and breathe new life into your network.
Workshops and Training
This isn’t the kind of event where you’ll listen to speakers and then walk away with vague ideas about what’s possible. No, we’re bringing you actual workshops and training so that you can leave empowered to apply new knowledge, learn key ways to impact the bottom line, and truly engage your customers on a personal level.
To employ effective marketing strategies, you need the right tools. We’re bringing you guided demos, product videos, customer training classes, and more so that you can learn for yourself how the Emarsys omnichannel customer engagement platform enables 1:1 engagement and accelerates business outcomes.
Top 3 Reasons You Deserve a Toast
You got into marketing in the first place for a reason: because you want to be able to share messages that help people in their day-to-day lives while also achieving real business growth.
We can come up with an endless number of reasons that you deserve to take a deep breath, celebrate your achievements, and reconnect with your marketing roots. However, for the sake of brevity, here are our top three reasons:
- You understand your customers. You may have thousands, tens of thousands, or hundreds of thousands of customers. To know them and what motivates them, you have to first collect data and then compare and analyze that data. You test the market over and over to figure out what makes them tick.
- You pour your creativity into everything you do. While keeping everything you know about your customers in mind, you’re constantly coming up with new ideas for engaging them. Whether you’re coming up with email copy or an entire innovative campaign for a product launch, you give it everything you’ve got.
- You strive to use technology effectively. Modern marketing depends on good tech. We simply can’t do our jobs without it. Only by learning the ins and outs of your martech stack are you able to maximize your efforts and engage your audience on a truly 1:1 level across multiple channels.
This list only scratches the surface of what you do. And because you do so much, it’s easy to get caught up in the rush and lose sight of your \objectives. At the Power to the Marketer Festival, we’ll help you reconnect with why you chose marketing in the first place and discover new ways to grow your business.
Can’t Wait to See You There!
At the Power to the Marketer Festival, you’ll hear innovative customer stories, go on product deep dives, and take in thought leadership that will inspire your strategy. We’ll meet you where you are, whether that’s in person, virtual, or on-demand.
So join us at the festival, and get ready to raise that toast to overcoming the daily challenges of the trade. Meanwhile, we’ll bring you everything you need to take your efforts even further, so you can leave inspired and make an even greater impact.
We promise you’ll leave empowered.
Hear about our previous event, Retail Revival: