Caspar Yuill

Caspar Yuill has always been interested in how to use data, technology, and marketing to get better business results. He’s worked in marketing and customer experience for over a decade with brands like Guinness, Dropbox, Bridgestone , and has been recognised at national and international awards for marketing effectiveness. He currently works as a Customer Experience Consultant at SAP Engagement Cloud, where he helps clients turn ideas and journey maps into better customer conversion, lower churn, and higher lifetime value.