Personalization Masterclass
Live Online | 9 April 2025
In Association with
What's in it for you?
Discover how brands are driving personalized customer engagement across their entire business. From marketing and e-commerce to retail store partners, sales and service, you’ll learn secrets to creating unforgettable, personalized experiences that deliver life-long customer loyalty.
Re-invent direct-to-consumer engagement
Find out how marketers are using AI to identify patterns and extract insights from customer data to fuel hyper-personalization.
Drive retail store partner relationships
Discover how leading CPG brands use AI-powered strategies to strengthen retail partnerships and deliver personalized experiences across every touchpoint.
Accelerate customer experience
See how digital leaders are connecting technology, people and processes to power sophisticated, real-time personalization.
Industry expert panels
Gain valuable insights from panels of top senior leaders as they share their expertise, strategies, and best practices in consumer products and D2C.
Real-life use cases
Explore real-world brand executions of personalization and AI, learning how they are transforming customer engagement.
Innovation keynote
Learn how SAP Emarsys is revolutionizing marketing strategies and delivering personalized customer experiences for leading brands.