Driving Holiday Customer Engagement With Omnichannel Marketing

Ema Mockup Cover Forrester Report 23

About this guide

In this report from Forrester, with an introduction from SAP Emarsys, you’ll find research that can help retailers and brand manufacturers plan for the 2023 holiday season.  

What’s Inside

  • Research from the Forrester report, A Retailer’s Guide To The 2023 Holiday Season, covering topics such as marketing, customer service, fulfillment, and security
  • An overview from SAP Emarsys about the new era of holiday customer engagement, and how retailers can drive results in these modern times
  • Insight into how customer obsession and omnichannel marketing will drive holiday results
  • Tips for retailers to connect the online and offline experience during the busy holiday season