The Evolution Of Loyalty: Preparing For The Next Generation Of Shoppers

The Evolution Of Loyalty: Preparing For The Next Generation Of Shoppers

With a billion millennials, Gen Z and Gen Alpha consumers entering the market over the next decade, retailers must reinvent their commerce models to capture a new generation of shoppers. This session was recorded at Emarsys Power To The Marketer London 2023 in association with Vogue Business.

In this conversation, Jody Plows, Nobody’s Child CEO, reveals how they have evolved their content and omnichannel strategies to stay ahead of the pack, the opportunities for growth and how to build a customer-obsessed culture.

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