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How SAP Emarsys Powered a Digital-First Black Friday for Leading Retailers

December 1, 2020
Actionable Insights
Ema Blog Post Black Friday Quote 01
Alex Timlin SVP Verticals, Emarsys

What You Must Know about Zero-Party Data and Major Changes to Facebook Ads & Third-party Cookies

November 25, 2020
Actionable Insights
woman looking at ipad sorting through digital marketing data
Payal Hindocha Director Customer Engagement Solutions GTM

Why Moving to First-Party Data Now Will Give Your Brand a Competitive Advantage

November 19, 2020
Actionable Insights
Working With First-Party Data
Payal Hindocha Director Customer Engagement Solutions GTM

Actionable Use Cases of How U.S. Retailers Are Making the Digital Shift

November 9, 2020
Actionable Insights
Womеn Wearing Protective Mask And Shopping After Reopening Stores After Covid 19
Mark Enochs Digital Content Manager

Retailers Looking for the Discount Sweet Spot This Black Friday

October 7, 2020
Actionable Insights
Percentage Sign On Red Wall Background, Banner, Copy Space.
Mark Enochs Digital Content Manager

Why First-Party Data is the Holy Grail in a Cookie-Less World

September 21, 2020
Actionable Insights
cookies
Payal Hindocha Director Customer Engagement Solutions GTM

What’s at Stake for Businesses in 2021 as Customer Identification & Online Tracking Shifts

September 17, 2020
Actionable Insights
customer identification
Payal Hindocha Director Customer Engagement Solutions GTM

Here’s Why Customer Loyalty Is More Valuable Now Than Ever

July 30, 2020
Actionable Insights
One Argentinian Man Paying At The Checkout
Brandon Stewart Content Marketing Manager
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