Thought Leadership Archives - Page 8 of 10 - SAP Engagement Cloud

The Best of Both Worlds: Email Marketing & Personalization

February 27, 2018

Thought Leadership

Email Personalization 2560x1280 C Default

Lindsay Tjepkema Marketing Director, Americas SAP Engagement Cloud

Building vs. Buying Marketing Automation Software: Pros and Cons [Infographic]

January 11, 2018

Thought Leadership

Gettyimages 465754929 2560x1280 C Default

Michael Becker Digital Content Manager, SAP Engagement Cloud

What I Want Marketers to Know: Ohad Hecht, CEO, SAP Engagement Cloud

January 10, 2018

General, Thought Leadership

Lindsay Tjepkema Marketing Director, Americas SAP Engagement Cloud

10 Best Practices For Creating Successful Welcome Emails

December 6, 2017

General, How to, Thought Leadership

Email 2560x1280 C Default

Jen Murray Lead Nurturing Manager, SAP Engagement Cloud

Top 5 Questions to Ask When Choosing A B2C Marketing Platform

September 21, 2017

General, Thought Leadership

Hands gesture near a laptop keyboard possibly discussing or explaining something in an office setting.

Lindsay Tjepkema Marketing Director, Americas SAP Engagement Cloud

10 Top Takeaways: Forrester AI Readiness Study [New Research]

July 12, 2017

Thought Leadership

Binary digits form undulating digital waves illuminated by blue lines in a high-tech abstract scene.

Lindsay Tjepkema Marketing Director, Americas SAP Engagement Cloud

How CRM Ads Can Help You Retain More Customers

July 3, 2017

Thought Leadership

A person looks at a phone and smiles while walking outdoors with blurred buildings in the background.

Lindsay Tjepkema Marketing Director, Americas SAP Engagement Cloud

Personalized Marketing Trends Every B2C Marketer Should Know

June 30, 2017

General, Thought Leadership

A person holds shopping bags and uses a smartphone outdoors with blurred greenery in the background.

Lindsay Tjepkema Marketing Director, Americas SAP Engagement Cloud

What is Data-Driven Marketing? Definition & Examples

April 27, 2017

Thought Leadership

Tablet displaying a blurred image held over a document showing 75% and blue pie chart on a table.

Michael Becker Digital Content Manager, SAP Engagement Cloud