Power Up Your
Omnichannel Marketing Strategy in 2024

Convert more shoppers, more often,
at higher value

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Omnichannel Marketing for Better Relationships, Retention, and Revenue

Customer loyalty isn’t just points and prizes — it’s about developing meaningful relationships with customers so they choose your brand again and again. But to create long-lasting relationships and build the true customer loyalty that increases CLTV, drives revenue, and accelerates business outcomes, you need personalized, omnichannel marketing.

How Gibson Drives Engagement by Rocking Omnichannel

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The Omnichannel Difference 2024

The “state of omnichannel report,” created by Forrester and commissioned by SAP Emarsys, delves into the customer engagement strategies used by top brands, identifies challenges, and highlights the impact connected campaign strategies have on business growth and customer retention.

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2024 MarTech RFP Guide

If you’re running a request for proposal (RFP) to find the right MarTech for your brand, first take a deep breath… and then get excited! You have an opportunity to better enable your marketing team and accelerate your business.

SAP Emarsys Provides 385% ROI

Organizations who use Emarsys are finding higher channel adoption, greater productivity, and less IT cost and reliance. According to an IDC Business Value study sponsored by SAP, interviewed organizations achieved $4.7 million per year in benefits with 35% more productive marketing teams.

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Benchmark Your Omnichannel Marketing Maturity 2x
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Customer Loyalty Index 2023

For a third consecutive year, SAP Emarsys surveyed respondents across the US, the UK, Australia, and Germany to learn what today’s customers currently think and feel about loyalty, and how brands can earn their long-term loyalty in 2023 and beyond.