Magento Users can now Access the Emarsys Smart Insight Customer Intelligence Platform and Enjoy Seamless Synchronization of Customer Data Further Improving Customer Engagement

Vienna, AT – June 8, 2016 – Emarsys, the leading provider of cloud marketing software for B2C companies, announced its newest Magento extension providing access to Smart Insight, the Emarsys customer intelligence platform, along with seamless integration of customer data — all to improve customer engagement.

Further supporting users of the Magento Community and Enterprise Editions, Magento users can access the Emarsys Smart Insight customer intelligence platform to:

  • Maximize revenue from customers by automating retention marketing;
  • Automatically update product catalogs, purchase data and customer lifecycle segments; and
  • Export customer purchase history to follow the evolution of their business.

Additionally, to further improve customer communication and experience, Magneto store owners can obtain real-time, clear, and actionable intelligence to better understand and target customers, ensure flawless deliverability and provide thorough reporting and analyses.

“This extension presents tremendous value to marketers, it provides the necessary intelligence to reach customers in a more personalized manner on any channel and at scale,” said Ohad Hecht, COO, Emarsys. “Our partnership with Magento provides users with a unified customer profile — enabling them to better understand online and offline activity to create effective campaigns that create return customers.”

Throughout 2016, Emarsys will announce additional Magento extensions to further support Magento 2.0 and additional offerings to further promote customer retention for Magento users.

To get the latest Emarsys extension or for additional information on its Magento partnership and offerings, go to https://enhance.emarsys.com/product/emarsys-for-magento/ or email connect@emarsys.com.