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Automate direct mails with programmatic print


About optilyz

optilyz is Europe’s leading direct mail automation and programmatic print software. It offers a straightforward way to integrate letters, postcards and self-mailers into your cross-channel marketing as well as automate and better personalize campaigns.


Direct Mail


Neue Schönhauser Str. 19, 10178 Berlin, Germany

Optilyz and Emarsys

Physical mailings are seamlessly integrated into omni-channel marketing: With optilyz integration, Emarsys customers can add letters, postcards, etc. as automated contact points to their customer journeys. Under the keyword “Direct Mail”, optilyz is now the standard integration for postal marketing in Emarsys.

Optilyz and Emarsys

Key Integration Capabilities

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