Google Ads
Google’s advertising platform which includes Google search ads, Google display ads, YouTube ads and more
About Google Ads
Google Ads is an online advertising platform that allows businesses to promote their products and services across various digital channels. Advertisers create targeted ads using specific keywords, demographics, and interests to reach potential customers. These ads appear on Google’s search results, websites, mobile apps, and YouTube. With detailed analytics, businesses can measure ad performance and optimize campaigns to achieve maximum ROI.
Categories
Digital Advertising
Location
1600 Amphitheatre Parkway Mountain View, CA 94043, USA
Google Ads and Emarsys
Together, Google Ads and Emarsys enable marketers to match their contacts to Google accounts. This ultimately provides targeting capabilities to specific customers that were previously unavailable.
Key Integration Capabilities
Expand retargeting campaign
Use a simple, attractive ad on Google search and display networks, YouTube, and Gmail to win back customers who opted-out from email or who have shown engagement or intent through another channel.
Activate current customers and former customers
Show display/paid search ads to known contacts and automate the process for a perfect customer journey.
Keyword expansion
If you are selling Nike shoes, bidding for Nike shoes might not be very cost effective. Now you can individually target your CRM customers who have searched for this and who you know are much more likely to purchase from your brand.
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Join Partner Connect
Connect and expand into the SAP and Emarsys customer base, unlocking value, scale, and new revenue streams for your business