Secrets of Retention: Keeping Seasonal and New Buyers Hooked All Year
22nd February 2024 at 10am ET | 4pm CET
Secrets of Retention
Marketers put a great deal of time and energy into acquiring new shoppers during busy holiday seasons and throughout the year. But how do you ensure newly acquired customers don’t become one-and-done shoppers after their initial purchase? How do you convert them into repeat buyers and maximize their lifetime value?
Join Sophie Sui, Criteo Strategic Partnerships Manager, and Lucas Bergström, Emarsys VP of ISV Partnerships, as they share tips for driving growth and revenue by converting newly acquired shoppers into loyal, lasting customers that come back again and again. From this webinar you’ll learn:
- Why customer centricity is essential for fostering loyalty and driving business outcomes
- Tips and actionable use cases for boosting acquisition, optimizing ad spend, and increasing CLTV
- How Emarsys and Criteo together help you connect data and insights to deliver 1:1 omnichannel purchase journey