Riding the Wave of Digital Change – How to Effectively Resource and Scale Digital Marketing
Available On Demand | 35 Minutes
About This Webinar
This webinar is part of our Retail Talks series — designed to level-up the retail sector by pooling insight directly from practitioners and industry experts, so that you too can apply winning strategies and high performing tactics to grow your business.
Digitalization Isn’t Easy…
There can be no doubt – the long-awaited peak of digital marketing is here. However, many brands are unsure how to map out their digital marketing journey while taking the following into account:
- Structuring and resourcing high-performing digital marketing teams
- Scaling up for multichannel engagement across various regions and brands
- Managing and using data effectively
If these topics resonate with you, join:
- Steve M W Benhar, Chief Operating Officer, Jim Thompson Group
- Damien Ferragamo, Regional Manager (Australia and New Zealand), SAI Digital
- Daniel Hagos, Managing Director (Greater China & SEA), Emarsys
They will be speaking about how brands can effectively leverage best practice to ensure they are always levelling up their digital marketing.
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