Retail Resilience: A Fireside Chat With Emarsys and Samsonite |
|
Watch Now | 20 Minutes |
Marketers Transforming Their Aspirations Into Business Reality
Tune into a fireside chat with Emarsys’ CMO, Sara Richter and David Oksman, Vice President, Marketing & Ecommerce at Samsonite as they share Samsonite’s story of retail resilience from the last several years.
Join us for this quick 20-minute session where you’ll hear how Samsonite:
- Shifted their customer experience and campaign strategy to keep the brand relevant
- Used customer data to create unique, personalized interactions across channels
- Created a personalized experience that increased conversion with smaller top funnel
- Leveraged AI and technology tools to give power back to the marketer
Watch Now!
Meet The Speakers
