Performance Series, Season 2, Episode 2 (APAC): Using Your Website as a Strategic Transactional & Opt-in Touchpoint

Available on Demand

About This Webinar

The Performance Series is a quarterly, topical fireside chat series that guides marketers to make the most of the platform by providing use-case examples, best practices, and how-to advice. Season 2 sessions focus on omnichannel strategies with deep dives into web and mobile.

Key Takeaways:

  • Use your website to serve customers across the lifecycle 
  • Use permissioning, replenishment, and product recs to convert web traffic  
  • How to ensure consistency with coupons, content and communication across channels 
  • How to deal with the changing privacy rules to gain opt-in consent 
  • Customer use cases and examples of web channel strategies 

About the Session

  • What: Informal 25-minute fireside chat, plus Q&A
  • Where: Webinar (link upon registration)
  • When: Available on demand
  • Why: Learn how to use web channel at the core of your digital strategy

Watch It Now

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