It’s Raining Revenue! How Movable Ink Built a Revenue Waterfall for Brandsdal

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It’s Raining Revenue! How Movable Ink Built a Revenue Waterfall for Brandsdal

Brandsdal, a leading Norwegian beauty and cosmetics e-commerce brand, found themselves toe-to-toe with a common e-commerce marketing challenge. How do you perfect the art of creating a highly personalized customer experience that goes beyond merely recommending products based off recent web browsing behavior?

Enter Movable Ink. By using Movable Ink for Email + Stories, Brandsdal built a ‘super waterfall’ campaign that drove 147 Conversions with an AOV of $60, resulting in $8k in revenue.

Tune in to hear Brandsdal’s Lee Jones-Abrahamsen and Amalie Nilsen alongside Movable Ink’s Client Experience Manager, Maria Ferreira discuss how Brandsdal created a highly personalized experience by displaying relevant content to all their customer segments.

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