Hashtag You (Ava & May and Faynt): Growth Through Personalized Experiences
How Hashtag You created a repeatable framework to generate loyalty and drive revenue growth through highly personalized experiences
A Masterclass on Rapidly Building & Growing Brands
The direct-to-consumer e-commerce experts at Hashtag You are building a new generation of social media brands by leveraging influencer marketing and constructing a powerful community of brands.
The group launched their first brand Ava & May in 2018 and recently launched their new brand Faynt. The group has been rapidly growing each brand.
With a customer base of more than 25% loyalty members, Hashtag You has developed a new business model for the modern customer.
On April 22nd 2021, 3:00 PM (BST), join Katharina Türbl, CRM Manager, Hashtag You, and Cristelle Delaporte, Head of Product Marketing, Emarsys, as they discuss how Hashag You uses Emarsys to:
- Acquire high value leads through Facebook
- Streamline the product review process by syncing with Shopify and Shopify Flow in real-time
- Personalize the website experience for each customer’s lifecycle stage
- Create unique experiences for loyalty members
- Develop a multi-brand environment that provides deep insights into each brand and drives cross-brand promotions