Brand revival: How to make a successful comeback

About This Webinar:

Iconic American brands that were hits in the 2000s are enjoying a resurgence by tapping into nostalgia and finding creative ways to appeal to new generations. In this session, we’ll explore how to rebuild momentum and remain competitive in a saturated market through collaborations, a broader product mix, fresh channels and exceptional brand moments.

What you will learn:

• Leveraging Nostalgia for Brand Resurgence: Discover how iconic American brands are reigniting consumer interest by embracing nostalgia and reconnecting with their roots while staying relevant to modern audiences.
• Innovative Growth Strategies: Learn how these brands use collaborations, expanded product offerings, and fresh channels to rebuild momentum and stand out in a crowded marketplace.
• Creating Memorable Brand Experiences: Understand the role of exceptional brand moments in fostering deeper connections with both loyal and new customers.