Omnichannel Customer Engagement Platform for Consumer Products
Collect and activate first-party data across every channel using an integrated, connected solution. Create personalized experiences that drive customer engagement, build loyalty, and accelerate business results.
Omnichannel Marketing for Better Relationships, Retention, and Revenue
Customer loyalty isn’t just points and prizes — it’s about developing meaningful relationships with customers so they choose your brand again and again. But to create long-lasting relationships and build the true customer loyalty that increases CLTV, drives revenue, and accelerates business outcomes, you need personalized, omnichannel marketing.
Hear from our customers
The Global Consumer Products Engagement Report
We teamed up with Deloitte to survey 14,000 general respondents and 750 senior decision makers within marketing teams at enterprise-level businesses. Our extensive research showcases how both consumers and brands are adapting to shifting paradigms and embracing engagement channels beyond traditional marketing and retail media.
Consumer Products Omnichannel Guide
This guide explores the current trends and challenges facing consumer product brands, and lays out tactics and best practices for building direct engagement that is highly personalized and relevant, using omnichannel strategies to reach consumers where they are.
Customer Loyalty Index 2024
For a fourth consecutive year, SAP Emarsys surveyed respondents across the US, UK, Germany, Australia and UAE to learn what today’s customers currently think and feel about loyalty, and how brands can earn their long-term loyalty in 2024 and beyond.
2025 Martech RFP Guide
Whether you’re looking for a vendor that can take your marketing from single-channel silos to omnichannel excellence, or you need to power up your data-driven, real-time personalization, this is guide includes essential tactics for writing and managing a martech RFP so you can confidently benchmark technology vendors against your needs and find the perfect vendor for you.