President of the Americas Sean Brady Kicks Off the Series in Los Angeles to Discuss How to “Overcome Omnichannel Overload”
Indianapolis, IN – August 29, 2016 – Emarsys, the leading provider of cloud marketing software for B2C companies, announced the launch of its Emarsys LIVE event series to educate, exchange ideas, and empower digital marketers across the globe. Emarsys LIVE will feature guest lecturers, roundtables, panel discussions, and workshops on timely topics for today’s digital marketers. Held in key cities around the world, including New York, London, Vienna, and Berlin, the first event commences in Los Angeles on September 1 at the W Los Angeles.
On Thursday, September 1 at 1:00 p.m. PT, Emarsys President of the Americas, Sean Brady, will join Chelsea Mueller, Director of E-commerce for Cheaper Than Dirt!, Michael Barber, Founder of barber&hewitt, and Ted Stenstrom, VP of E-commerce at Kensium Solutions, for the half-day event on how to “Overcome Omnichannel Overload”.
Executives will focus on how you can intuitively use automation to engage and wow your customers at every touch point. The half-day event will discuss:
- Why a unified view is important;
- Avoiding ‘analysis paralysis’;
- Why automating digital marketing efforts across all devices is necessary to better understand your customers’ behavior;
- Providing true omnichannel customer experiences; and
- Creating an engaging experience that results in conversions.
“We want to take marketers offline to engage in active discussions on the relevant issues of the day,” explains Sean Brady, Emarsys President of the Americas. “As solution providers for e-commerce and retail, these events are designed to provide digital marketers a hands-on look at the technology and best practices, to improve their customer relationships and increase retention.”