Join the Celebration – LIVE and In Person
The Power to the Marketer Festival is a 3-day hybrid event centered around you.
Discover marketing strategies, hear success stories, and get tactical takeaways.
In-person, virtual and on-demand across the globe.
Emarsys is excited to team up with Vogue Business to create world-class in-person events in New York and London during the Power to the Marketer Festival! You’lll hear expert speakers from top brands, including leaders in the retail, luxury, fashion, and beauty industries.
Meet Your Peers in London @ 180 The Strand
3 more reasons to attend London
You’ll hear how marketers
at top brands succeed in
the real world
You’ll discover the channels and
strategies of leading marketers,
now and in the future
in a stunning location
You’ll connect with like-
minded marketers at
Where To Find Us
Located in central London, 180 the Strand is a short walk from landmarks such as Somerset House, yet only 30 mins from London City Airport.
During the festival, you’ll be able to easily go from your room to all the action quickly. And after festival hours, you’ll be able to dine in style at local restaurants.
How to get here
In Person Agenda
Virtual worlds. Web3 strategies. Omnichannel optimisation. The age of AI. The extraordinary pace of change across the industry has left consumer expectations higher than ever before.
If brands want to meet those expectations, they must find savvy new ways to create strong customer connections, cultivate relevance and build brand love to encourage loyalty.
Join your marketing peers in London and learn how to build, launch and scale personalised omnichannel campaigns, cut through the noise of technological advancement and prioritise the best innovations for your business.
Registration and Lunch
Welcome from Vogue Business
Kickoff with Emarsys: Constant Innovation in an Increasingly Complex World
Keynote: Decision Making for a Digital World
Panel – Finding Your Tribe: Understanding New Audiences and How to Reach Them
Panel: Services, Showmanship and Sustainability
Wrap-up & Closing
Drinks and Networking
More than anyone, marketers know “change is the only constant.” They are also the ones who have a keen eye to what happens to those who don’t keep up. How can marketers use a mix of innovative thinking and smart technology to meet changing customer needs?
Join Tom Bird, Emarsys Head of Customer Engagement GTM as he shares pragmatic advice for marketers under constant pressure to find innovative ways to drive awareness, growth and revenue.
In our ever-evolving world of omnichannel experiences, fragmentation and digital advancements, today’s leaders need to be prepared for anything. This makes future planning an essential but complex task.
In this session, PUMA’s Global Head of Marketing, Ann Unger, will share their strategies for success and the pivotal decisions that have helped their business to grow and retain relevance as the impact of digital dynamics becomes more prevalent.
Building a brand-centric community is a big focus for businesses today, especially with consumers aligning themselves to brands that represent their values. However, attracting a new generation of shoppers without alienating existing customers remains a challenge for brands.
In this interactive Q&A session we’ll discuss how to:
- Pursue an intergenerational customer strategy
- Tap into new audience segments
- Build trust with consumers in new niches
Sustainability is a huge talking point for brands, but while businesses are busy setting targets and formalising policies, the way progress is communicated to the consumer is often neglected.
New product launches and collaborations receive suitable fanfare, but sustainability announcements are usually dry and corporate. In this session we’ll explore how to introduce omnichannel services that elevate (and celebrate) sustainability efforts.